Key Highlights:
Dr. Marina Capella’s New Clinic Building
Purchased a historic home for her practice, creating a welcoming, therapeutic environment.
Plans to expand services with a women’s health provider, a mental health therapist, and potential physical/occupational therapy offerings.
Dr. Phil Boucher’s Strategic Focus Areas
Prioritizing care for newborns and mental health patients.
Adjusting marketing efforts to target these patient groups effectively.
Exploring ways to demonstrate the long-term value of DPC for families with older children.
New Service Models & Pricing Tiers
Dr. Capella introduced three membership levels:
Essentials Membership (basic pediatric care with visit limits)
Complex Care Membership (for behavioral health or specialized care)
Concierge Home Visit Package (for high-end personalized care)
Designed to align pricing with service intensity and provide flexible options for families.
Virtual Care Memberships
Dr. Boucher is launching a virtual membership option to reach families in rural areas or those preferring remote care.
Covers basic pediatric consultations, behavioral guidance, and parenting support.
Vaccine Program Expansion
Dr. Capella successfully implemented VaxCare, reducing out-of-pocket vaccine costs and improving financial sustainability.
Challenges include workflow adjustments, but overall, it's a positive step for the clinic.
Adding Multidisciplinary Care
Dr. Boucher welcomed a speech-language pathologist to his clinic, expanding services for speech delays, autism support, and infant feeding.
Enhancing his practice as a true medical home with integrated care.
Final Thoughts:
Both doctors are refining their DPC models to improve patient experience and financial sustainability.
They encourage other pediatricians to experiment with new service structures and share insights.
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